DVB World 2024 kicks off with a half-day conference on Tuesday 19 March, followed by a full day of breakout discussions based on our tried and trusted unconference format. The unconference agenda will be built during the opening circle on the morning of Wednesday 20 March. Session ideas can be shared in advance via the wiki.
Tuesday 19 March
conference & Exhibition
12:00-13:00
Lunch and Exhibition
Our exhibition opens and a light buffet lunch will welcome delegates to the smartVillage Bogenhausen.
Keynote Session
13:00-13:15
Welcome to DVB World 2024
Peter MacAvock – Chair, DVB Project
Emily Dubs – Head of Technology, DVB Project
Introductory words from DVB’s chair, followed by a high-level overview of the ongoing work in the DVB Commercial and Technical Modules.
13:15-13:30
DVB: rebirth or retreat? Distribution challenges for broadcasters in the age of IP, OTT and mobility
Sophie Lersch – Senior Head of Distribution and Controlling at Bayerischer Rundfunk
Now responsible for distribution at the Munich-based public broadcaster, Sophie has a long track record in the industry, notably with satellite operator SES. She brings deep experience in media operations and distribution and driving continuous change to meet market needs in a fast-transforming world.
13:30-13:45
The TV industry transformation
Thierry Fautier – Managing Director of Your Media Transformation
Thierry will paint a picture of a future where ISP operators can take back the lead as true super-aggregators, where the migration to unicast will keep them connected to a younger audience with a BYOD option, will increase their monetization opportunities with targeted advertising, and will also enable a seamless integration of FAST/AVOD services.
13:45-14:00
The paradox of bridging broadcast and broadband from a pure broadband perspective
Stefan Kaiser – Engineering Director at Zattoo
A look at bridging technologies like HbbTV and DVB-I from the perspective of a pure broadband TV provider. What are the challenges? Why does it feel like a paradox sometimes and what are potential opportunities?
14:00-14:15
Ideas and use cases for a content discovery system
Kinji Matsumura – Deputy Head of the Internet Service Systems Research Division at NHK Science and Technology Research Laboratories
An update on the development of technologies for next-generation broadcasting services. With strong experience around R&D in datacasting and technologies that integrate broadcasting and the internet, Kinji has also contributed to the standardization of Broadcast Markup Language, Hybridcast, and other specifications at ARIB, IPTV Forum Japan, ITU-R and W3C.
14:15-14:45
Exhibition & Networking
FRom SPECS to SUCCESS
14:45-15:15
Quickfire briefings on new opportunities enabled by DVB specifications
How SVTA Open Caching and DVB-MABR complement each other
Guillaume Bichot– Exploration Director, Broadpeak
Make it personal: using CDN edge compute for DVB-I service lists on steroids
Alexander Leschinsky – Co-founder & CEO, G&L Geißendörfer & Leschinsky GmbH
Extending DVB’s domain into non-geostationary satellites
David Peilow – Telecommunications Systems Engineer, European Space Agency
The promise of unified service discovery across DVB and 5G Broadcast
Thomas Stockhammer – Senior Director Technical Standards, Qualcomm
HD or UHD? How multi-layer could solve the dilemma
Simone Ferrara – SVP Technology & IP Strategy, V-Nova
Taking DVB-I to the next LEvel
15:15-16:00
Many believe that DVB-I will be central to the continued success of the television industry as it transitions towards IP-based distribition. There has been impressive progress on testing the capabilities of the specification itself, especially in Germany and Italy, where multi-stakeholder initiatives are running important trials. Many challenages remain, however, notably related to the availability of compatible consumer devices and to the required evolution of the regulatory environment.
This lively panel session aims to explore what needs to happen to take DVB-I to market success, with representatives of the two most advanced trials, plus insights from the regulatory and consumer electronics perspectives.
Marco Pellegrinato – Director of Research and Development at RTI – Mediaset Group
Remo Vogel – Strategic Technology Development at rbb (Rundfunk Berlin-Brandenburg)
Veit Olischläger – Head of Technology, Media Management and Public Relations at the Bavarian regulatory authority for new media (BLM)
Jon Piesing – Director of Standardisation with TP Vision
16:00-16:30
Exhibition & Networking
DVB Native IP: show me the money!
16:30-17:00
There was considerable industry excitement when DVB announced that it was specifying a solution for Native IP broadcasting, marking a move away from the tried and trusted MPEG transport stream. With the DVB-NIP standard due to be published by ETSI in the weeks ahead, all eyes are on implementers. Some initial projects have been announced, but this session will explore where the biggest opportunities lie in terms of use cases for standards-based native IP broadcasting.
Our four panellists will pitch four different key use cases for DVB-NIP and then we’ll ask you, our attendees, to tell us which of the use cases represent the most promising opportunities.
Jill Mulder – VP Marketing & MoB at EKT
Laurent Leveil – Head of Multiscreen Service at Eutelsat
Richard Lhermitte – Chief Technology Officer at ENENSYS
Tom Christophory – General Manager, New Technology and Standards at SES
TArgeted Advertising: Too soon? Too Late?
17:00-17:30
Internet advertising overtook television advertising in terms of marketing spend towards the end of the 2010s. With the emergence of targeted advertising (or ad insertion or addressable TV), there is an opportunity for television to fight back, offering the precise targeting that makes internet advertising such an attractive proposition. DVB created a set of specifications, DVB-TA, to enable the roll-out of targeted advertising in horizontal markets; these are complemented by specifications from HbbTV. However, deployment has taken longer than many expected.
This session will begin with an overview of the different scenarios for deploying targeted advertising, including where the DVB and HbbTV specifications come into play. This will be followed by a look at commercial progress and perceived hurdles.
Martin Gold – Principal Architect at YouView TV
Ophélie Boucaud – Principal Analyst at Dataxis
UHD in France and Spain: a bright future for DTT?
17:30-18:00
With the recent ITU World Radiocommuncation Conference retaining valuable UHF spectrum for terrestrial broadcasting for at least another decade, DTT operators have an opportunity – or even an obligation – to innovate. Two of Europe’s biggest DTT markets have grabbed that opportunity by launching, in 2024, 4K UHD services on their DVB-T2 networks
We will hear from two people who have been closely involved with planning the launch of UHD services in France and Spain. What were the main drivers and challenges? And what are the longer term prospects for UHD on terrestrial networks?
Jacques Donat-Bouillud – Director of Development of Broadcasting and Distribution Networks at France Télévisions
Ángel Álvarez – Business Director at Televés
Beer, bites and banter
19:00-22:00
Take a short metro ride into central Munich and join us at the Augustiner Stammhaus, a traditional Bavarian inn. There will be food, drink and music – and a chance to discuss the day’s proceedings and hatch plans for the follow day’s unconference.
Getting there: Take the U4 from Arabellapark seven stops to Karlsplatz (Stachus) and then a short walk to Neuhauser Straße 27
Unconference & Exhibition
Wednesday 20 March
The full agenda for the unconference will be created on-site in Munich. It will be made available from our event hub shortly after it has been finalized.
We invite all participants – or even those whose participation is not yet confirmed – to share ideas for unconference sessions on our DVB World 2024 wiki. (Note that you will need to create a user account to edit the wiki.)
The exhibition area will be open throughout the unconference day, with participants free to circulate throughout the building.
08:30-09:00
Light breakfast, exhibition & networking
09:00-10:00
Opening Circle
Co-creating the agenda for the day; all participants are invited to propose sessions. (Add ideas now on the wiki.)
10:00-11:00
11:00-12:00
Unconference sessions
The Opening Circle will be immediately followed by the first two hour-long blocks of parallel discussions in small groups, taking place in rooms throughout the building.
12:00-13:00
Lunch, exhibition & networking
13:00-14:00
14:00-15:00
Unconference sessions
Two more hour-long blocks of parallel sessions.
15:00-15:15
Coffee, exhibition & networking
15:15-16:15
Unconference sessions
The final block of parallel sessions.
16:15-17:00
Closing Circle
Takeaways and next steps from the unconference sessions.
17:00-18:00
Farewell apéritif and presentation of DVB Fellowship for 2024